New Apple Product in the Making?

Mar 29, 2010 Netbooks

We all know that the Apple iPad is launching this weekend in the US and in the UK next month and before its launch, rumors are going around of the next Apple product. What will it be, we all asked. Apparently, the next venture for Apple would be a mobile advertising platform that sources are claiming will be named the ‘iAd’. Further reports suggest that Apple will unveil this new marketing venture next month. Well, who knows, maybe someone is playing an early April Fool joke on us.

Nevertheless, the news has been confirmed by Media Post which is an online source for media, marketing and advertising news. According to the sources over at Media Post, “The new ad platform, which will be officially unveiled to Madison Avenue on 7 April, has been described as ‘revolutionary’ and ‘our next big thing’ by Apple chief Steve Jobs, according to executives familiar with the plan.” They go on further to reveal that this project forms part of Quattro which is a mobile advertising developer purchased by Apple for about $300 millions in January this year.